Getting in the Swing of things!
In the modern world, everything happens too fast for anyone to linger on the negative. Most times when you think about it the real problem comes in with presentation of any product. In this case, golf clubs that don’t get the right presentation are likely to perform poorly. When you need to attract players to a club, you have to entice them to want to play on your golf course. This is where great photography comes in to play. A quality tauranga photographer was needed to get great landscape shots of the course. Lauren Davis from Focus on Photography was up to the task. With the speed at which technology has been transforming recently, there are many ways to reach out to the public to intrigue them to wanting to tee off on your course.
The golf courses websites are the first places that golfers visit when they want to find a good venue to play their favorite sport. You need to have an online presence that tells the public about your club. Don’t focus too much on any area and forget the rest as most clubs are doing lately. They focus more on the club house and forget that their members are primarily there for the course. Show each and every hole in all its majesty. Let the members, visitors and players crave to play each and every one of those holes. This means that you get the best possible photographer. Professional experience and expertise can never be substituted. Get a professional that will deliver quality photographs and let the golf club sell itself. Keep that website updated and make it informative. Golf is changing and so are the players. It is about time the golf clubs started following suit.
Good marketing communicates that to the public without them setting a foot at the club. It’s always best to show than to explain, and that’s what good photography brings you. It goes without saying that golf clubs have a rich natural atmosphere about them and if taken advantage of it is a marketing goldmine.
When you go through golf courses photographs and you see the courses that are being played on, how beautiful that view is it makes you want to get on your feet and play around. With golf clubs now in such abundance, there is a race for members and players. Exposure is always key to attract more business with players now in a rush to explore many different courses. It is scientifically proven that people remember what they see more than what they hear or read. Show them your club and let them want to experience it for what it is. “Capture a moment and let it tell its own story,” I once heard a phrase like that. Inspire potential players.
The visuals done at a particular time can be used in the future as far as the course is concerned. Besides the visuals being used for the club website it can be used on its email marketing and printed media, blog posts and smart-phone apps and social media. Good photography is the best foundation for any club to use for its marketing campaign.
Recently, Tauranga Golf Club requested the services of Lauren Davis of Focus on Photography to enhance their online gallery of landscape photography images. Lauren Davis is one of our talented professionals with years of experience under her belt and is accredited with a lot of great work. Check her out for all your photography needs.